Flow insights: Average revenue per customer over time

What does this post look like?

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Here we track your average revenue per customer and compare it to the previous month.

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Why do we track this?

We discussed average revenue per customer here.

 It's an important metric to track, and this post helps you see any changes over time.

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What to do with this information?

Ideally you will see your average revenues going up! but if they are decreasing have a think about why this is?

You can discuss with your customers and the rest of your team to formulate a plan! 

 

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Summary

Keeping an eye on average revenues will help you understand how acquiring or losing clients will impact your bottom line, and as always you can use these metrics in combination with the rest of Flow to help you understand your cash situation.

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